Designing content for users of screen readers

Last updated: 14 Nov 2023

A screen reader is a software application that enables people with visual impairments to use a computer or mobile device.

Although each screen-reading application can work a little bit differently, they do function similarly. They also provide additional setting options for further customisation based on user preferences.

Here are some useful tips to ensure your communications and content are accessible for users of screen readers:

Do:Designing for accessibility poster - screen readers

  • describe images and provide transcripts for video
  • follow a linear logical layout
  • structure content using HTML5
  • build for keyboard use only
  • write descriptive links and headings


  • only show information in an image or video
  • spread content all over a page
  • rely on text size and placement for structure
  • force mouse or screen use
  • write uninformative links and headings

Download our poster about designing content for users of screen readers

You can read more about accessibility via the links below.