SEO made simple

What will I learn?

This workshop will examine both onsite and offsite SEO (and explain the differences), we will examine what makes a good linking strategy and the important role social media plays in SEO.

We will also show you some free and simple tools that can be used to find out what your clients and customers are already searching for.

By the end of this workshop you will know:

  • what is Search Engine Optimisation and why it should matter to you and your work
  • how to learn simple statistics about your website
  • how to apply SEO techniques to your content
  • understand a range of tools to support your SEO implementation.

This workshop is suitable for those who have previously attended the “Website in a Day” or those who have a website they can log in and edit/update themselves but want to learn what next to get ahead of their competition.

Tutor

Liz Hardwick or Darren Jenkinson

Liz Hardwick and Darren Jenkinson are co-founders of DigiEnable, a multi-award winning digital training and services company which offers a wide range of training courses, enabling individuals and organisations of all sizes to use digital technologies to grow their businesses.

Between them, Darren and Liz have more than 30 years’ experience of working with businesses, freelancers, business support programmes and the third sector, using digital technologies and social media to engage and build communities.

They have also previously setup and run radio stations across the UK, and created media for broadcast and online for a range of big names, as well as varying sizes of charities. Both are qualified trainers with a background in delivering sessions which are fun, understandable, engaging and relevant.

 

Location

Bectu office
373-377 Clapham Road
London SW9 9BT

Qualification

No qualification.

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